Tourism continues growth performance
Today’s figures from the CSO confirm strong growth in overseas visitor spend and holiday visitors in Q1 2018, compared with the same period last year.
Revenue from overseas visitors to Ireland grew by over +16% in the first three months of 2018 – an additional €110 million for the Irish economy – while overseas visitor numbers grew by +6.4%. Particularly welcome from a tourism perspective is the +15% growth in holiday visitors, whose spend also grew by +24%.
North America (+17.6%) continues to perform strongly and arrivals from Mainland Europe (+11.8%) are also excellent. While it is heartening to see growth in revenue from British visitors – +4.7% – it is too early to say if this represents a turnaround in the long-term trend.
Looking to the upcoming summer season, the air and sea access picture is very positive – with increases in the number of airline seats from Britain, Mainland Europe, North America and long-haul markets. Tourism Ireland’s aim is to grow overseas tourism revenue in 2018 to €6 billion for the island of Ireland.
W2 Consulting has recently undertaken a number of strategic plans across the country where the industry confidence is high. With a strong outlook for the future of Irish tourism.
These projects include;
Boyne Valley Tourism Strategic Plan
An ambitious five year Tourism Strategy for the Boyne Valley was launched at the Battle of the Boyne Visitor Centre, Oldbridge to a large gathering of the tourism trade. The new Boyne Valley Tourism Strategy 2016-2020 outlines exciting plans by Meath and Louth County Councils to grow tourism in collaboration with Fáilte Ireland, Boyne Valley Tourism and the tourism trade. Launching the strategy, Paul Keeley, Fáilte Ireland said, ‘the Boyne Valley is a key touch-point in Ireland’s Ancient East and with the support of both Meath and Louth County Councils, key stakeholders and the tourism trade, the Boyne Valley will maximise the opportunities particularly on an international front.’
Laois Tourism Strategic Plan
Laois was described as a county full of outstanding treasures at the launch of its five-year tourism strategy by Minister Charlie Flanagan. The Laois Tourism Strategy 2018-2023 was launched in Castle Durrow and a six month consultation process
W2 Consulting have also recently completed other tourism projects that include the development of the Lough Derg eco park at Portumna and the formulation of the strategic plan for the Burren UNESCO Geopark.