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W2 Consulting delivers strategic research, planning and project implementation services across a broad range of services. We are engaged by public and private sector clients to deliver business analysis, consulting and research services with a specialism in the tourism and sport industries. W2 Consulting provides innovative consultancy solutions, hands on support and measureable project outcomes that are based on our ethos of ensuring clients achieve a maximum return on investment.  Our service mix extends from economic and social impact analysis, strategic planning, research insights to strategic marketing.  At the core of all our projects is a process focus on research and stakeholder insights to provide meaningful outputs combined with our industry experience.

Established in December 2012 by Keith Wood and Mark O’Connell, W2 Consulting has undertaken a wide range of consultative assignments in Ireland and the UK across a broad range of businesses including SME’s, Multinationals, Statutory Agencies, National Governing Bodies, professional sports bodies and community organisations. W2 Consulting works with clients on a retained consultancy or project basis from its bases in Clare and Dublin.

A sample of some of the recent projects W2 Consulting have been engaged on include:

  • Business case development for the successful return to Plough Lane for AFC Wimbledon
  • Project Management and delivery of the Markets Field and the return of Limerick City FC to the ground.
  • Economic Impact of Shannon Foynes Ports
  • Economic Impact of Trump Doonbeg International Links & Hotel Resort
  • Five year strategic plan for Cycling Ireland
  • Five year strategic plan for Boyne Valley Tourism
  • Belfast City Tourism Strategy 2015-2019
  • Independent review of Rugby World Sevens tournament
  • International customer research and insights programme for Fexco DCC
  • Strategic review and rebrand of UL Sports
  • Creation and development of European Sport Tourism Summit
  • Sport Tourism delivery partner for World Travel Market, London.
  • Independent project social return on investment analysis for Údarás na Gaeltachta.
  • City rebrand development programme for client.
  • Development of a Coaching Quality and Impact Model for Munster GAA
  • Review and proposal creation for the creation of National Sport Industry Cluster located in Limerick
  • Development of Five year strategic plan for Clare Sports Partnership
  • Failte Ireland – new visitor experience development and creation of a new product quality model.
  • Lisdoonvara Spa Wells – feasibility study into development of international tourism site of significance
  • Development of an activity destination strategy for East Clare.
  • Strategic Plan development for Missionvale Care Centre, Port Elizabeth, South Africa
  • Launch plan and project implementation for announcement of DHL’s sponsorship of the 2015 Rugby World Cup.
  • Business case development for Shannon Heritage and GPO Dublin
  • Business plan for implementation of Limerick 2030 Economic and Spatial Strategy Plan
  • Development of framework plan for Limerick Regeneration and second phase funding project.